We craft digital narratives for forward-thinking brands.

#about is a multidisciplinary studio blending strategy, design, and technology to build experiences that resonate, endure, and drive meaningful impact.

Designed with intention. Built to last.

We believe great digital work starts with understanding people, not just pixels. Every project we take on is rooted in research, shaped by collaboration, and refined through iteration.

Founded in 2018, #about has grown from a small creative collective into a full-service studio trusted by startups, enterprises, and cultural institutions worldwide.

Human-First

People drive every decision, from strategy to UI.

Transparent

Open processes, honest timelines, clear communication.

Craft & Code

Where design precision meets engineering rigor.

Impact

We measure success by outcomes, not just deliverables.

End-to-end digital capabilities

From initial concept to long-term growth, we provide the expertise and infrastructure to bring your vision to life.

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Brand Strategy

Market analysis, positioning, messaging frameworks, and visual identity systems that clarify who you are and who you serve.

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UX/UI Design

User research, wireframing, prototyping, and high-fidelity interfaces designed for clarity, accessibility, and delight.

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Web & App Development

Scalable front-end and back-end solutions using modern stacks, optimized for performance, security, and maintainability.

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Growth & Analytics

Data-driven optimization, CRO, SEO strategy, and marketing automation to turn traffic into retention.

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Projects that define us

A curated selection of partnerships where strategy, design, and technology intersect.

Finova

Finova Banking App

UX/UI & Frontend Development
Lumina

Lumina Health

Brand Identity & Strategy
EcoVibe

EcoVibe Launch

Digital Campaign & Web
Nexus

Nexus SaaS Platform

Full-Stack Development
Aether

Aether Architecture

Visual Identity & Print
Pulse

Pulse Fitness

App & Marketing Site

Meet the studio

A collaborative team of strategists, designers, engineers, and storytellers united by craft and curiosity.

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Elena Vance

Creative Director

15+ years shaping brand narratives and leading cross-functional design teams.

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Marcus Chen

Head of Engineering

Full-stack architect focused on scalable systems and developer experience.

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Priya Sharma

UX Research Lead

Behavioral scientist turning user insights into actionable design frameworks.

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Liam Torres

Senior Designer

Pixel-perfect interfaces with a passion for motion and micro-interactions.

Insights & Perspectives

Thoughts on design, technology, and the evolving digital landscape.

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Strategyβ€’Oct 12, 2024

Rethinking Brand Consistency in the Age of AI

How to maintain authentic voice while leveraging generative tools at scale.

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Designβ€’Sep 28, 2024

The Death of the Dashboard & Rise of Contextual UI

Why flat data panels are losing to ambient, task-driven interfaces.

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Engineeringβ€’Sep 15, 2024

Performance as a Design Feature

Technical debt isn't just codeβ€”it's an UX problem. Here's how we fix it.

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Let's build something meaningful.

Whether you're refining a brand, launching a product, or scaling a platform, we'd love to hear about your goals.

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42 Innovation Blvd, Suite 300
San Francisco, CA 94105
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hello@hashabout.studio
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+1 (415) 555-0192