Cookies & Tracking Policy
1. What Are Cookies?
Cookies are small data files stored on your device (computer, tablet, or smartphone) when you visit a website or interact with a web application. They enable the site to remember your actions, preferences, and login status, helping us deliver a smoother and more personalized experience.
Tracking technologies may also include web beacons (pixel tags), local storage, session storage, device fingerprinting, and SDKs embedded in mobile applications.
2. Categories of Cookies We Use
Wp Admin categorizes cookies based on their function and necessity. Below is a breakdown of how we utilize each category:
| Category | Purpose | Retention | Opt-Out Available? |
|---|---|---|---|
| Strictly Necessary | Essential for authentication, session management, security tokens, and core dashboard functionality. | Session / 30 days | No |
| Performance & Analytics | Anonymized data collection to understand traffic patterns, page load speeds, and feature usage. | 14 months | Yes |
| Functional | Remembers your preferences such as dashboard layout, language, timezone, and notification settings. | 1 year | Yes |
| Marketing & Advertising | Used to track engagement across the web for retargeting, campaign measurement, and personalized content. | 30 - 180 days | Yes |
3. Third-Party Services & Partners
Wp Admin integrates with trusted third-party providers to enhance security, support, and analytics. These partners may set their own cookies and collect data independently. We do not control their practices, and you should review their respective privacy policies.
- Analytics: Google Analytics, Hotjar, Fathom
- Customer Support: Intercom, Zendesk
- Security & Fraud Prevention: Cloudflare, Google reCAPTCHA
- Communication & Marketing: Mailchimp, HubSpot, Meta Pixel, Google Ads
Where legally required, we act as a Data Processor on behalf of our clients and as a Data Controller for our own marketing and operational activities. All third-party integrations are governed by standard data processing agreements and strict security protocols.
4. Managing & Opting Out of Cookies
You maintain full control over your tracking preferences. You may manage or disable cookies using the following methods:
- Cookie Preference Center: Use the banner prompt on first visit, or navigate to Your Account → Privacy Settings to toggle specific categories.
- Browser Controls: Most modern browsers allow you to block, delete, or limit cookies via settings. Disabling strictly necessary cookies may break authentication and dashboard features.
- Advertising Opt-Outs: Visit Digital Advertising Alliance or Network Advertising Initiative to manage personalized ads across participating networks.
- Do Not Track (DNT): While we respect browser DNT signals, our granular cookie dashboard provides more reliable control.
5. Local Storage & Beacon Technology
In addition to HTTP cookies, we may utilize HTML5 local storage, session storage, and transparent GIFs (web beacons) to store session states, cache configuration files, and track email open rates for administrative communications. These technologies are subject to the same opt-out mechanisms and data retention schedules outlined above.
6. Data Retention & Security
Tracking data is retained only as long as necessary to fulfill its stated purpose. Analytics cookies typically expire within 14 months, while functional preferences may persist up to 1 year. All stored data is encrypted in transit (TLS 1.3) and at rest (AES-256). We conduct regular access audits and maintain SOC 2 Type II compliance.
7. Updates to This Policy
We may revise this Cookies & Tracking Policy to reflect changes in technology, regulatory requirements, or our service offerings. Material updates will be communicated via email or a prominent notice on our dashboard. Continued use of Wp Admin services following the effective date of any changes constitutes acceptance of the revised policy.
8. Contact & Data Rights
If you have questions regarding our tracking practices, wish to exercise your data rights, or need assistance with cookie preferences, please reach out to our Privacy Team:
- Email: privacy@wpadmin.com
- Mail: Wp Admin Inc., 123 Tech Boulevard, Suite 400, San Francisco, CA 94107
- Response SLA: Within 15 business days
For general inquiries or technical support, contact support@wpadmin.com.