PPC & Performance Marketing
Data-driven campaign management that scales your revenue predictably. We engineer high-converting paid media ecosystems across search, social, and programmatic channels.
Beyond clicks. We engineer revenue.
Performance marketing at #about isn't about chasing vanity metrics. We architect full-funnel paid strategies that align with your business objectives, optimize for customer lifetime value, and deliver predictable ROI.
Our certified media buyers and data analysts work together to continuously test, learn, and scale what works while ruthlessly cutting what doesn't.
Request Campaign Audit →Our Performance Framework
A systematic approach to paid acquisition that minimizes risk and maximizes scalability.
1. Audit & Baseline
We analyze existing campaigns, attribution setups, and historical performance to establish accurate baselines and identify quick wins.
2. Strategy & Structure
Campaign architecture built around audience segments, funnel stages, and conversion events. Clear KPIs and guardrails defined upfront.
3. Launch & Learn
Controlled test campaigns launch with structured bidding strategies. Rapid iteration on creatives, copy, and targeting parameters.
4. Scale & Optimize
Winning combinations are systematically scaled across channels. Continuous optimization of pacing, budgets, and audience expansion.
Proven Results
Real outcomes from recent performance campaigns across DTC, SaaS, and marketplace verticals.
Mid-Market E-commerce
Restructured Google Shopping & Performance Max campaigns with first-party data integration and smart bidding.
View Case Study →B2B SaaS Platform
Implemented LinkedIn + Meta retargeting sequence with lead scoring automation and dynamic creative optimization.
View Case Study →Subscription Brand
Multi-touch attribution setup and channel mix optimization across paid social, search, and affiliate networks.
View Case Study →Tools & Platforms
We leverage industry-leading technology to measure, optimize, and scale performance marketing.
Frequently Asked Questions
Everything you need to know about our PPC & performance marketing services.
We typically recommend a minimum of $10,000–$15,000/month across paid channels to allow for proper testing, attribution setup, and scaling. However, we can structure phased approaches for smaller budgets to establish foundations first.
We implement server-side tracking, first-party data collection strategies, and modeled attribution frameworks. Combined with platform-level APIs and enhanced conversions, we maintain visibility into true campaign performance despite privacy changes.
Our performance team works closely with our in-house creative studio to produce data-optimized ad assets. We can also work with your existing brand guidelines and design resources to maintain consistency while testing performance variations.
You'll have access to a real-time dashboard, weekly performance summaries, and bi-weekly strategy calls. Monthly deep-dive reports include cohort analysis, channel attribution, creative performance breakdowns, and forward-looking recommendations.
Initial optimizations typically show improvements within 2–4 weeks. Full campaign maturation, audience modeling, and scalable profitability generally take 60–90 days depending on budget, vertical, and tracking setup.
Ready to scale profitably?
Schedule a free campaign audit and discover untapped opportunities in your current paid media strategy.
Book a Strategy Session →