Journalism thrives on trust. Digital platforms thrive on data. We bridge both by ensuring that data collection never outpaces editorial integrity. We do not sell reader data. We do not trade personal information for advertising inventory. Every data point serves a defined purpose aligned with our core values.
This page maps each category of collection to its operational and editorial purpose, retention timeframe, and the reader benefit it enables.
Core Principles
- Collection by design, not by default
- Strict purpose limitation
- Minimal retention periods
- Reader sovereignty & control
- Zero third-party data selling
🗂️ Collection-to-Purpose Mapping
| Data Category | Why We Collect It | Maps to Purpose | Retention |
|---|---|---|---|
| 📖 Reading History | Track articles viewed, time spent, and engagement patterns | Delivers relevant, unbiased journalism tailored to your interests without echo-chamber algorithms Relevant Journalism |
12 months (anonymized after 6) |
| 🔐 Account & Profile | Email, username, payment details, subscription tier | Ensures secure access, uninterrupted service, and reader support Service Continuity |
Until closure + 30 days |
| 📱 Device & Usage | Browser type, OS, screen size, session duration, error logs | Maintains fast, secure, and accessible platform across all devices Platform Reliability |
6 months (aggregated) |
| 🍪 Analytics Cookies | Page views, traffic sources, feature interaction | Funds sustainable, independent journalism through transparent audience insights Editorial Sustainability |
13 months (fully anonymized) |
| 💬 Feedback & Reports | Comments, corrections submitted, accessibility requests | Improves accuracy, fosters community trust, and ensures inclusive access Accountability |
24 months (or until resolved) | r>
🎯 Purpose Alignment Framework
Every collection decision is evaluated against four editorial pillars. If data cannot be justified by at least one pillar, it is not collected.
🔍 Trust & Accuracy
Data that helps us verify sources, track correction rates, and maintain editorial standards.
View verification protocols →🌍 Relevance & Context
Preferences that ensure you receive globally significant stories without algorithmic bias.
Manage reading preferences →🛡️ Security & Access
Credentials and device signals that protect your account and keep Aevum accessible everywhere.
Security settings →⚖️ Sustainability & Independence
Anonymized metrics that guide responsible growth without compromising editorial freedom.
Read our funding report →🛠️ Your Controls
You maintain full sovereignty over your data. Exercise your rights at any time through your account dashboard.
📥 Export Your Data
Download a complete, machine-readable archive of everything we hold about you.
Request export →🗑️ Delete Collection
Permanently remove reading history, preferences, or account-associated data.
Initiate deletion →🚫 Opt-Out Analytics
Disable non-essential tracking while preserving core reading functionality.
Adjust cookies →Our Transparency Pledge
Journalism's greatest asset is public trust. We will never collect data without a clear, stated purpose. We will never monetize reader profiles. And we will always explain—in plain language—how information serves the mission of independent news.
✉️ Contact Our Privacy Team