Cookies & Tracking Policy

1. Overview & Purpose

DirConnect Directory ("we," "our," or "us") respects your privacy and is committed to transparency regarding the use of cookies and similar tracking technologies on our website, mobile applications, and associated services (collectively, the "Service"). This policy explains how we use these technologies, why we use them, and how you can control or disable them.

By continuing to use DirConnect, you consent to the use of cookies and tracking technologies in accordance with this policy. If you do not consent, please adjust your browser settings before using our Service.

2. What Are Cookies & Tracking Technologies?

Cookies are small text files stored on your device (computer, tablet, or mobile) when you visit a website. Tracking technologies include pixels, web beacons, local storage, SDKs, and similar tools that collect information about your interaction with our Service.

3. Types of Cookies We Use

We categorize cookies based on their function and necessity:

4. Third-Party Tracking & Partners

DirConnect works with trusted third-party providers to enhance our directory services. These partners may set their own cookies or use tracking technologies. We do not control their practices and are not responsible for their data collection.

Common Third-Party Categories:

• Analytics Providers: Track traffic patterns, user engagement, and platform performance.
• Advertising Networks: Deliver personalized business ads and measure campaign ROI.
• Social Media Plugins: Enable sharing features and may track cross-site behavior.
• Security & Fraud Prevention: Monitor suspicious activity and protect business listings from abuse.

Each third party operates under their own privacy and cookie policies. You should review those policies directly with the respective providers.

5. Information Collected

Through cookies and tracking technologies, we may collect:

• Device and browser identifiers
• IP address and approximate geographic location
• Pages visited, search queries, and time spent on listings
• Click-through data and interaction with directory features
• Referral sources and advertising campaign parameters

This data is aggregated and anonymized where possible. We do not use tracking technologies to collect sensitive personal information (e.g., health data, financial accounts, or government IDs) without explicit consent.

6. How to Manage or Opt-Out

You have full control over cookies and tracking. Here's how to manage your preferences:

1. Cookie Consent Banner: When you first visit DirConnect, you can accept, reject, or customize non-essential cookies.
2. Browser Settings: Most browsers allow you to block, delete, or notify you about cookies. Look for "Privacy" or "Security" settings in your browser menu.
3. Advertising Opt-Out: Visit industry opt-out portals like Digital Advertising Alliance or NAI Opt-Out.
4. Do Not Track (DNT): Some browsers send DNT signals. While we respect them, industry standards for DNT compliance are still evolving.

7. Policy Updates

DirConnect may update this Cookies & Tracking Policy to reflect changes in technology, regulations, or business practices. When we make material changes, we will notify you via email, a prominent notice on the directory homepage, or an updated effective date at the top of this page.

Continued use of the Service after modifications constitutes acceptance of the revised policy. We encourage periodic review.

8. Contact Us

If you have questions about this policy, our tracking practices, or how to exercise your privacy rights, please contact our Data Protection team:

• Email: privacy@dirconnect.com
• Mail: DirConnect Directory, Attn: Privacy Office, 123 Directory Way, Suite 400, San Francisco, CA 94105, USA
• Support Portal: support.dirconnect.com

We aim to respond to all privacy inquiries within 10 business days.