We start with a deep-dive discovery call to understand your vision, target audience, and industry landscape. Our team then researches linguistic trends, conducts competitor analysis, and generates 15-20 custom name options. We run availability checks for domains, social handles, and preliminary trademark conflicts before presenting a curated shortlist with strategic rationale.
We prioritize finding names with available .com domains, but with over 150 million registered domains, it's not always possible. If your ideal name is taken, we provide strategic alternatives: available TLDs (like .io, .co, or industry-specific), modified spellings, or we can negotiate acquisitions if budget allows and the opportunity aligns with your brand goals.
Our comprehensive branding package includes brand strategy & positioning, logo design (primary, secondary, and submarks), color palette & typography system, brand voice & messaging guidelines, and a complete digital & print brand kit. We also deliver a brand application mockup suite showing your identity across business cards, social media, websites, and packaging.
Absolutely. Rebranding requires careful handling of legacy assets, stakeholder alignment, and phased rollout strategies. We conduct brand audits, assess market perception, develop transition plans, and ensure your new identity resonates with both existing customers and new audiences while minimizing disruption.
Protection starts before you even pick a name. We conduct comprehensive trademark searches across USPTO, EUIPO, WIPO, and state registries. Once selected, we guide you through the registration process, draft opposition responses if needed, and set up trademark monitoring alerts. We also ensure your domain portfolio and social handles are secured to prevent cybersquatting.
Yes. Our legal basics consulting covers LLC/C-Corp/S-Corp formation, operating agreements, founder vesting schedules, IP assignment agreements, and essential vendor/client contracts. While we aren't a full-service law firm, we provide structured legal foundations and partner with vetted attorneys for complex litigation or specialized corporate law matters.
Our consulting focuses on preventive, startup-friendly legal frameworks that integrate seamlessly with your brand strategy. We handle documentation, compliance checklists, and foundational IP protection at a fraction of traditional firm costs. For high-stakes litigation, complex M&A, or highly regulated industries, we maintain a network of specialized attorneys for seamless referrals.
Typically 3-6 weeks depending on the package. Naming alone takes 2-3 weeks, full branding adds 2-3 weeks, and legal filings/trademark submissions run parallel or in a dedicated 2-week phase. Enterprise clients with international registrations or complex rebrands may extend to 8-10 weeks. We provide clear timelines upfront and weekly progress updates.
We operate on a milestone-based payment structure: 40% upfront, 30% at concept presentation, and 30% upon final delivery. Each package includes 2 rounds of revisions per phase. Additional revisions are billed at our hourly consulting rate. All intellectual property rights transfer to you upon final payment.
Yes, absolutely. We take intellectual property confidentiality seriously. All engagements begin with a mutual NDA. Project files are stored in encrypted, access-controlled environments, and team members are bound by strict confidentiality clauses. Your concepts, strategies, and data are never shared or reused.
Certainly. While our packages are optimized for efficiency and cost, we offer à la carte services for businesses that only need naming screening, logo refinement, or a single trademark filing. Contact our team for a custom quote tailored to your exact scope and budget.
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