Cup Source Logos & Guidelines

Official logo files, color specifications, and usage standards for partners, media, and internal teams. Download vector and raster formats below.

Download All Formats
Cup Source

Primary Horizontal

Default logo for most applications. Light background required.

SVGPNGEPS
Cup Source

Stacked Lockup

Optimized for vertical spaces, social avatars, and packaging.

SVGPNGAI

Icon Only

Favicon, app icon, and minimal brand placement use only.

SVGPNG
Cup Source

Reversed (Light)

For dark backgrounds, video overlays, and print materials.

SVGPNGEPS
Cup Source

Monochrome

Single-color version for stamps, embossing, and grayscale print.

SVGPNG
Cup Source

Accent Only

Brand highlight color variant for promotional and digital use.

SVGPNG

Download Logo Assets

Choose the format that matches your workflow. Vector files scale infinitely for print; raster files are optimized for web.

SVG

Scalable Vector

Best for web, responsive design, and infinite scaling

PNG

Transparent Raster

Optimized for digital ads, presentations, and social media

EPS

Print Vector

Industry standard for large-format printing and packaging

PDF

Brand Guidelines

Complete usage manual, color codes, and typography specs

Usage Guidelines

Maintain brand consistency by following these minimum requirements and placement rules.

📐 Clear Space

Always maintain a minimum clear space around the logo equal to the height of the cup icon. Nothing should encroach into this zone.

Cup Source

📏 Minimum Size

The logo must not be reproduced smaller than these dimensions to ensure legibility:

LOGO
80px (Web)
40px (Favicon)
LOGO
24mm (Print)

✅ Do's & ❌ Don'ts

✅ Do Use official color values, maintain clear space, keep proportions intact, and use vector files for print.
❌ Don't Stretch, rotate, add shadows, change colors, place on busy backgrounds, or recreate the logo.

🎨 Brand Colors

Official palette for accurate reproduction across all media:

#3B2315
#E07B39
#D4A053
#FDF8F4

🔤 Typography

Primary: Segoe UI / System UI (Bold & Regular)
Fallback: Helvetica Neue, Arial, sans-serif
Always use the official logo lockup. Do not type out the wordmark.

Need Custom Assets or High-Res Prints?

Request specialty formats, branded mockups, or packaging artwork files directly from our design team.