1. Introduction
At LoveLink, your privacy and trust are foundational to everything we do. This document explains how we collect, process, share, and safeguard the information you provide when using our dating platform. We are committed to transparency and complying with applicable data protection laws, including GDPR and CCPA.
Key Principle: We only collect and use data that is necessary to provide a safe, meaningful, and personalized dating experience. You remain in control of your information at all times.
2. Information We Collect
We collect information to tailor matches, ensure platform safety, and improve our services. This includes:
- Account & Profile Data: Name, age, gender, photos, bio, interests, and preferences you voluntarily provide.
- Communication Data: Messages, video call metadata, and interaction history between users.
- Device & Usage Data: IP address, device type, operating system, app usage patterns, and crash logs.
- Location Data: Approximate location for matching and safety features (only when enabled by you).
- Payment Information: Billing details processed securely by third-party payment providers. We do not store full credit card numbers.
3. How We Use Your Information
We use your data exclusively for the following purposes:
- Matching & Compatibility: Running our AI-powered algorithm to suggest compatible partners based on your stated preferences and behavior.
- Account Management: Verifying identity, preventing fraud, and maintaining secure access to your account.
- Communication: Enabling messaging, video dating, and notification delivery between consenting users.
- Service Improvement: Analyzing aggregated, anonymized usage data to refine features, fix bugs, and enhance user experience.
- Safety & Compliance: Monitoring for policy violations, harassment, or illegal activity to maintain a respectful community.
- Marketing & Newsletters: Sending updates, tips, and promotional offers only with your explicit consent (opt-in required).
4. Sharing & Disclosure
We do not sell your personal information. We may share data only in the following circumstances:
- With You: Your public profile and photos are visible to other users as per your privacy settings.
- Service Providers: Trusted third parties who assist with hosting, analytics, payment processing, and customer support, bound by strict confidentiality agreements.
- Legal Requirements: When required by law, subpoena, or to protect the rights, safety, and property of LoveLink, our users, or the public.
- Business Transfers: In the event of a merger, acquisition, or asset sale, with appropriate user notification and data protection safeguards.
5. Data Security
We implement industry-standard security measures to protect your data, including:
- End-to-end encryption for messaging and video calls
- AES-256 encryption for stored personal data
- Regular security audits and penetration testing
- Strict access controls and employee confidentiality policies
- Automatic account lockouts after suspicious activity
While no system is 100% immune to breaches, we continuously update our defenses and respond promptly to any security incidents.
6. Your Rights & Choices
Depending on your jurisdiction, you may have the right to:
- Access, correct, or delete your personal data
- Opt out of marketing communications at any time
- Disable location services or adjust profile visibility
- Request data portability in a commonly used format
- Lodge a complaint with a supervisory authority
To exercise these rights, use the privacy controls in your account settings or contact our Data Protection Officer. We will respond to valid requests within 30 days.
7. Children’s Privacy
LoveLink is strictly for users aged 18 and older. We do not knowingly collect data from minors. If we discover a user is under 18, we will immediately suspend the account and delete all associated information. Parents or guardians who believe their child has provided data may contact us for verification and removal.